International & business press
NETWORK ACCESS
International
Business, financial and international desks, for news that matters to investors and partners abroad.
THE NETWORK
Media
A good idea should travel further than your own feed.
Owned media is what you control. Earned media is what you deserve. The gap between them is usually a story problem.
Different stories belong on different desks: national broadcast and print for scale, entertainment desks for culture, sector desks for depth, international business press for investors and partners abroad. A spray of releases reaches none of them well; the job is matching the story to whoever actually covers your kind of news.
Placement without a story is advertising with extra steps. We settle what is genuinely newsworthy first, then take it to the desks it belongs to.
You know it is working when the coverage says what you would have said, in words a journalist chose. Media works with PR, which keeps the story steady over time, with creators, who carry it to audiences that skip ads, and with performance, which keeps a good headline working after the news cycle moves on.
WHAT YOU LEAVE WITH
Coverage in places your buyers already read.
AT A GLANCE
- Discipline
- Media
- Specialisms covered
- 5
- Specialists listed
- 6
- Usually paired with
- PR, Creators, Performance
YOU WILL RECOGNISE THIS IF
- Your funding round got less coverage than a competitor's redesign.
- You are known in your category and invisible outside it.
- Press happens to you rather than being planned.
Recognise two or more? That is usually a conversation, not a brief.
WHAT SITS INSIDE MEDIA
Print & digital
Broadcast
Entertainment
Intl. press
Sector desks
WHO IS LISTED
Tech, auto & sports desks
NETWORK ACCESS
India
Category desks that judge a product on its merits. The product has to have some.
Health, lifestyle & education desks
NETWORK ACCESS
India
Features desks for health, lifestyle and education stories that teach something.
Entertainment & lifestyle portals
NETWORK ACCESS
India
Entertainment and lifestyle desks, for launches with a cultural angle.
Broadcast & digital news
NETWORK ACCESS
India
Broadcast and digital newsrooms, approached with stories that can hold a screen.
National & regional press
NETWORK ACCESS
India
Print, regional and digital news desks. Access to the desk, not a promise of the page: the story still has to earn it.
RARELY TRAVELS ALONE
Media usually arrives holding hands with these. Not upselling, just what the problem tends to drag in behind it.
STILL READING?
Then something here landed. Tell us which bit.
READ THE THINKING BEHIND IT
KEEP GOING